**Barcelona, Spain** – Barcelona is set to welcome Europe’s largest blockchain event on October 16-17, 2025. With over 6,000 delegates and 300 speakers, it will be the largest blockchain event in Europe in 2025 and the largest edition since the event started in 2018.

More than 300 speakers, including top executives from Bitpanda, CoinFund, Galaxy, KKR, OKX, Banco Santander, BBVA, Algorand, Bullish, J.P. Morgan, BNP Paribas, and Bitwise Asset Management, will take the stage to share insights and drive the conversation forward.

This year’s agenda will spotlight the most relevant trends in the space, including tokenization of funds and securities, stablecoins, AI agents, institutional demand and ETFs, modern L1s and L2s, DePIN, restaking, user-first Web3 design, and Bitcoin as a treasury reserve.

One of this year’s standout innovations is the launch of Europe’s largest meetings program for the crypto industry, a first-of-its-kind initiative designed to maximize ROI for every attendee. With over 10,000 pre-scheduled 1:1 meetings expected, this new feature will set a new standard in the industry.

For the third time, EBC will host its flagship Start-up Battle, the largest blockchain start- up competition of its kind in Europe, where the 50 most promising European blockchain start-ups will pitch their ideas to a live audience.

At the top of the side event list, there will be a Hackathon where 200+ hackers, 30+ mentors and 20 teams are expected to participate in a 48-hour hackathon.

This year, EBC offers more than just an event, but rather a full experience. From a sunset beach party and a morning beach run to a curated wine tasting and a one-star Michelin tour, attendees will enjoy the best of Barcelona’s vibrant lifestyle.

The event also coincides with the Sitges Film Festival, the Salón Náutico boat show, which showcases boats, yachts, and maritime experiences, and the CSIO Barcelona, renowned as the world’s most prestigious equestrian competition.

Victoria Gago, co-founder of European Blockchain Convention, said: “We have seen an extraordinary increase in registrations and interest from exhibitors after the overwhelmingly positive feedback from our previous edition.”

"We are extremely excited to bring together the worlds of TradFi and digital assets”, shared co-founder Daniel Salmeron. “The participation of so many traditional banks and financial institutions demonstrates their optimism about the future of crypto and digital assets.”

To learn more about European Blockchain Convention, visit [eblockchainconvention.com](http://www.eblockchainconvention.com/)

**About European Blockchain Convention**

Launched in 2018, European Blockchain Convention is the most influential blockchain event in Europe, connecting industry professionals, startups, and technology leaders. The event provides a platform for sharing insights, fostering collaborations, and exploring the vast potential of blockchain, crypto, and digital assets.

EBC is introducing Europe’s largest meetings program for the crypto industry. Speakers include execs from Bitpanda, CoinFund, Galaxy, KKR, OKX, Banco Santander, BBVA, Algorand, Bullish and Bitwise Asset Management

European Blockchain Convention 11, set to become Europe’s largest blockchain event

Following the resounding success of past two editions, [VAP Group](https://www.vapgroup.co/about-us/) in association with  [Times of Blockchain](https://www.timesofblockchain.com/) is set to host an exclusive event on 10-11th December, 2025 in Space42 Arena,Abu Dhabi, that will bring together 5,000+ attendees, 200+ global expert speakers, 300+ leading investors, and 150+ media representatives on one dynamic platform to shape the future of the decentralized technology showcasing cutting-edge blockchain applications across multiple industries.

We are also proud to announce the support of the [Abu Dhabi Convention & Exhibition Bureau](https://visitabudhabi.ae/en/abu-dhabi-convention-and-exhibition-bureau) for the upcoming Global Blockchain Show, further strengthening our mission to bring world-class innovation and thought leadership to the heart of the UAE. 

Over the years, the Global Blockchain Show has played a vital role in advancing blockchain adoption worldwide. Here’s what our past event helped to achieve: 

5000+ attendees with 200+ sponsors; 70+ industry expert keynotes and 48% C Suite Founders around the globe on a single platform driving innovation through technology. ![](https://lh7-rt.googleusercontent.com/docsz/AD_4nXf1pDT-U2pO__3wQLkaZ7X17nucBvTvZTQI-vibWwIlWUmZX9NgM7rQWlie7qFcunVScDXkyVIyVOinj2hptTI5cROBxwwS4oSa_Bge9kmP3TjogXpXAeagJ-EwadhU1zQFzR72rpzpZMLPvsbUJHY?key=CASRX15vA-FttIby6PXl8Q)

What to Expect in 2025: From disruptive startups to established blockchain leaders, Global Blockchain Show Abu Dhabi is the ultimate platform to showcase innovations, secure investments, and shape the decentralized future. Whether you're a founder looking to scale, an investor seeking the next big opportunity, or a Web3 enthusiast eager to connect with like-minded visionaries, this event is your gateway to the forefront of blockchain technology.

* Exclusive Keynotes & Fireside Chats: Insights from blockchain pioneers and global leaders driving the next phase of Web3 innovation.
* High-Impact Networking: Connect with investors, developers, entrepreneurs, and policymakers shaping the blockchain landscape.
* Live Demos & Exhibitions: Experience firsthand the latest advancements in blockchain, DeFi, NFTs, and enterprise applications.
* Pitch Competitions & Hackathons: Discover the next wave of disruptive startups and emerging tech talent.
* Global Blockchain Show Week (3rd - 12th December): It convenes trailblazing events where visionary founders, pioneering developers, and forward-thinking investors come together for curated side events - a multi-day, country-wide exploration of blockchain technology, anchored by the Global Blockchain Show. 

[Join the Movement Today](https://www.globalblockchainshow.com/abu-dhabi/tickets/?utm_source=Media&utm_medium=Press+release&utm_campaign=GBS25-Abu-Dhabi-Dec-Tickets)

As blockchain continues to revolutionize industries from finance to supply chain and beyond, the Global Blockchain Show 2025 co-located with The Global Games Show serves as the ultimate convergence point for thought leaders and disruptors. Don’t miss the opportunity to be part of this transformative journey!

For media inquiries, please contact: media@globalblockchainshow.com

**About VAP Group:** 

A leading AI, Blockchain and Gaming consulting giant driving AI and Web3 solutions over the past 12 years under the flagship events that are globally renowned under the brand of Global AI Show, Global Games Show and Global Blockchain Show. 

With a strong UAE, UK, India and Hongkong footprint, our expert team of 170+ professionals ensures our clients remain at the forefront of innovation. We drive innovation through Strategic PR and Marketing, Bounty Campaigns, and Global Events that showcase the brightest minds in the transformative fields of Web3, AI and Gaming. We also offer services in Advertising & Media and Staffing.

Meet the Top 1% in Web3. From  industry leaders, visionaries and innovators of the Blockchain industry all under one roof at Abu Dhabi

Block your dates for The Global Blockchain Show 2025 hosted by VAP Group in Abu Dhabi 

# Why your brand should be visible in ChatGPT — And how to make it happen

In recent months, we've been hearing more and more about a new kind of search visibility: appearing in AI-generated answers. And it’s not just about traditional Google search rankings anymore. With the rise of tools like ChatGPT, a new battleground has emerged — visibility in AI responses.

Brand mentions in ChatGPT are becoming the new SEO metric. The idea is simple: if a potential customer asks ChatGPT about the best tools for X, will your brand be mentioned? If not, you’re invisible.

### Why this matters

Let’s say you’re running a SaaS company in a competitive niche like project management or email marketing. Traditional SEO is tough — you’re fighting for space on SERPs filled with aggregators, review platforms, and blog posts. Now imagine a user skipping Google altogether and asking ChatGPT:\
“What are the best project management tools for startups?”\
If ChatGPT responds with 3–5 brands and yours isn’t there, you’ve just lost a lead before they even visited your site.

### What influences brand mentions in ChatGPT?

ChatGPT doesn't crawl the web in real time. Its answers are based on a combination of:

* Knowledge learned during training (up to a certain cutoff date),
* Information from indexed websites,
* API plugins or custom tools (for users with advanced features),
* And increasingly, brand visibility in trusted sources and general online discussions.

This means that classic SEO still matters — but the signal sources are different. Based on the Exploding Topics report and expert analysis, there are several key factors influencing mentions:

1. **Brand Awareness in Authoritative Sources**\
   Brands regularly mentioned in major media, popular blogs, Reddit threads, and Quora are more likely to appear in ChatGPT’s responses.
2. **Presence in Aggregated Lists**\
   If your product is included in comparison lists like "Top 10 SaaS tools" or "Best AI marketing platforms" — especially on high-traffic and reputable websites — it's more likely to be surfaced.
3. **Consistent Semantic Mentions**\
   ChatGPT tends to recognize brands associated with certain use cases. If you're a project management tool, your mentions in contexts like “manage teams remotely” or “task collaboration” strengthen your association with relevant queries.

### How brands are responding

Forward-thinking marketers are already experimenting with strategies tailored for this new search paradigm. Here’s how some are adapting:

#### 1. **Creating content for AI readability**

Instead of just writing for Google, content creators are now optimizing for LLMs (large language models) — making content more structured, with clear semantics and recurring associations between brand names and use cases.

For example, SaaS platforms now publish FAQ-driven content, using structured Q&A formats that LLMs can easily incorporate into replies.

#### 2. **Boosting visibility on Reddit and forums**

ChatGPT often references content from Reddit, Stack Overflow, and Quora due to the conversational nature of these platforms. Brands now invest in community marketing — answering real questions, being cited by users, or organically appearing in top upvoted threads.

#### 3. **Getting listed in “Best X” articles**

Outreach campaigns targeting listicles and comparison posts have become a core SEO tactic — with a twist. Instead of just chasing backlinks, brands want placement in content likely to be absorbed by AI models.

Startups like **Tability** and **ClickUp** have been mentioned not because of aggressive ads, but due to frequent appearance in user-generated content and inclusion in industry listicles.

### What's next: "ChatGPT optimization" as a marketing discipline

A new field is emerging — **ChatGPT optimization** — focused on increasing brand mentions in LLM-generated answers. This doesn't replace traditional SEO or PR, but complements them with new techniques:

* **Prompt SEO**: Understanding how users phrase their questions and ensuring your brand is associated with those contexts.
* **Structured Knowledge Embedding**: Offering clean, semantic-rich content (e.g., schemas, FAQs, consistent terminology) to increase the likelihood of being included in LLM answers.
* **Reputation Building in AI-Aware Media**: Publishing on sources known to feed into training corpora or those cited by models — such as Wikipedia, GitHub, Hacker News, and Reddit.

### Final thoughts

We’re at the beginning of a major shift in search behavior. Visibility isn’t just about Google rankings anymore — it’s about showing up where users are asking questions, making decisions, and exploring solutions.

ChatGPT visibility is the new frontier. And the brands that understand how to earn those mentions — not with tricks, but with value, presence, and reputation — will win the trust of the next generation of customers.

How to increase your brand mentions with ChatGPT?

Explore the latest tech trends in 2025!

# The Cymes Becomes Official Media Partner of the Global Blockchain Show and Invites You to Three Game-Changing Tech Events This December

This December, Abu Dhabi is transforming into the world’s most dynamic arena for everything Web3, gaming, and artificial intelligence, and The Cymes is officially joining the action as a media partner of the Global Blockchain Show 2025.

This month brings three major shows, each opening the door to its own universe: blockchain, gaming, and AI. Here’s a quick look at what each one has in store.

## 1. Global AI Show 2025 — AI:2031 and the decade ahead

Where? Space42 Arena, Abu Dhabi | When? December 8–9, 2025

The Global AI Show unites leading researchers, policymakers, founders, and innovators shaping an intelligent future. With support from the Abu Dhabi Convention & Exhibition Bureau, the National Program for Artificial Intelligence, and the UAE Cybersecurity Council, the show, tackles the biggest technological and ethical questions of the coming decade.

Among the headliners:\
– Maitha Alnuaimi — Dubai’s first female Emirate drone pilot and GIS innovator.\
– Andy Tang, Draper Dragon — exploring AI’s role in building the next billion startups.\
– H.E. Dr. Mohamed Al Kuwaiti — UAE’s Head of Cybersecurity, defining global cyber resilience.\
– Dr. Ebrahim Al Alkeem Al Zaabi — a leading expert in digital transformation and cybersecurity.\
– Dr. Hyunijin Kim, INSEAD — decoding how AI reshapes competitive strategy.

Key sessions explore future governance, startup ecosystems, national AI strategies, and crisis management powered by machine intelligence.

## 2. Global Blockchain Show 2025: where Web3 takes the main stage

Where? Space42 Arena, Abu Dhabi | When? December 10–11, 2025

If there’s a place where the future of decentralized tech feels real — it’s there.

The Global Blockchain Show gathers leading Web3 thinkers, regulators, founders, and investors to discuss tokenization, DeFi, digital assets, enterprise blockchain, and the AI–Web3 convergence everyone is talking about.

Among the headliners:\
– Yat Siu, Animoca Brands — a global voice behind NFT and open metaverse adoption.\
– Sergej Kunz, 1 inch Network — a driving force behind DEX innovation.\
– Andy Tang, Draper Dragon — the VC behind 15+ unicorns.\
– Reeve Collins, Tether — the pioneer who pushed stablecoins into the mainstream.

## 3. Global Games Show 2025: a power-up for the gaming world

Where? Space42 Arena, Abu Dhabi | When? December 10–11, 2025

The Global Games Show brings together developers, founders, esports leaders, and innovators reimagining how we play, create, and compete. Abu Dhabi is rapidly becoming the region’s gaming capital — backed by a $1.5B market — and this event shows exactly why.

Among the headliners:\
– Dirk Lueth, Upland — building digital economies inside the metaverse.\
– Sébastien Borget, The Sandbox — pushing the boundaries of user-created worlds.\
– Mohammed Yaseen, Esports & Gaming Association UAE — shaping the region’s esports economy\
– Yat Siu, Animoca Brands — returning to explore the future of blockchain gaming.

The agenda dives into AI-generated game design, Unreal Engine breakthroughs, the rise of esports in the UAE, and the metaverse as the next social arena.

Whether you're building, exploring, investing, or simply curious about where the world is headed, these December events deserve a spot on your calendar.

Abu Dhabi is the global tech arena this December! As an official Media Partner, The Cymes invites you to the Global AI Show, Global Blockchain Show, and Global Games Show—featuring top leaders from Animoca, Draper Dragon, and UAE Cybersecurity.

The Cymes Partnership: AI, Blockchain & Gaming Shows Hit Abu Dhabi in December

December's Tech Trifecta: Join Us in Abu Dhabi for Three Game-Changing Events Covering the Convergence of AI, Web3, and Gaming

The Cymes Becomes Official Media Partner for Global Blockchain Show

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